Jessica Daves

Jessica Daves
Born(1898-02-20)February 20, 1898
DiedSeptember 22, 1974(1974-09-22) (aged 76)
NationalityAmerican
Occupation(s)advertizing executive, magazine editor, author
Known foredited Vogue magazine during an influential period
SpouseRobert Allerton Parker

Jessica Daves (February 20, 1898 – September 22, 1974) was an American writer and editor.[1] She is best known for serving as editor-in-chief of influential Vogue magazine, from 1952 to 1962.

Biography

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Daves was born in Cartersville, Georgia, in 1898, but moved to New York City, in 1921, where she worked in the advertising industry.[1] She first started to work as a fashion merchandising editor at Vogue in 1933, and was promoted to managing editor in 1936.[1] In 1952, she became editor in chief of Vogue and later retired in 1963.[1]

She is distinctly known for the promotion of American ready-to-wear during her time at Vogue. A fashion writer noted, "She spotted the trend, and her major fashion impact was to make ready‐to‐wear chic."[1]

She wrote or co-wrote three books: The Vogue Book of Menus, Ready‐Made Miracle: The Story of American Fashion for the 'Millions' and The World in Vogue.[1] In 2019, fashion historian Rebecca Tuite published an account of her Vogue editorship,1950s in Vogue: The Jessica Daves Years, 1952-1962.[2]

References

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  1. ^ a b c d e f Whitman, Alden (24 September 1974). "Jessica Daves of Vogue Is Dead; Favored Ready-to-Wear Trend". The New York Times. Page 53, columns 1-3. Retrieved 24 November 2023. Jessica Daves, editor in chief of Vogue in the nineteen-fifties, died Sunday of cancer at her home, 1040 Park Avenue.
  2. ^ Tuite, Rebecca (2019). 1950s in Vogue: The Jessica Daves Years, 1952-1962. Thames & Hudson. ISBN 9780500294376.
Media offices
Preceded by Editor of American Vogue
1952–1962
Succeeded by