KKRC-FM
 | |
| Broadcast area | Sioux Falls, South Dakota |
|---|---|
| Frequency | 97.3 MHz |
| Branding | 97.3 KKRC |
| Programming | |
| Format | Classic hits |
| Affiliations | Compass Media Networks United Stations Radio Networks Westwood One |
| Ownership | |
| Owner |
|
| KXRB-FM, KIKN-FM, KKLS-FM, KSOO, KSOO-FM, KXRB, KYBB | |
| History | |
First air date | 1971 (as KSOO-FM) |
Former call signs | KSOO-FM (1968–1973) KPAT (1973–1994) KMXC (1994–2020) |
Call sign meaning | Former call letters of 93.5 FM in the 1980s |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 64711 |
| Class | C1 |
| ERP | 100,000 watts |
| HAAT | 259.7 meters (852 ft) |
| Links | |
Public license information | |
| Webcast | Listen Live |
| Website | 973kkrc.com |
KKRC-FM (97.3 MHz, "97.3 KKRC") is a radio station broadcasting a classic hits format, and serves the Sioux Falls, South Dakota area. The station is currently owned by Townsquare Media.
Its studios are located on Tennis Lane in Sioux Falls, while its transmitter is located near Humboldt.
History
[edit]The station signed on as KSOO-FM in 1971. In 1973, KSOO-FM changed call letters to KPAT. For many years, it was Sioux Falls' dominant Top 40/CHR station.
On August 21, 1993, at 6 p.m., KPAT began stunting with a computerized countdown. At noon on August 23, KPAT flipped to country as "Kat Country".[2] On November 22, 1994, at 5 p.m., KPAT flipped to a hot adult contemporary format as KMXC, "Mix 97.3".[3]
The station debuted its current format and callsign on August 31, 2020, after stunting the weekend prior with a loop of "Back in Time" by Huey Lewis and the News. The first song on KKRC-FM was "Let's Go Crazy" by Prince.[4]
References
[edit]- ^ "Facility Technical Data for KKRC-FM". Licensing and Management System. Federal Communications Commission.
- ^ Ann Grauvgol, "KPAT joins country wave with format change," The Argus-Leader, August 24, 1993.
- ^ Ann Grauvgol, "Radio station switches from country to rock," The Argus-Leader, November 22, 1994.
- ^ Venta, Lance (August 31, 2020). "Townsquare Goes Back In Time In Sioux Falls". RadioInsight. Retrieved September 15, 2020.
External links
[edit]- 97.3 KKRC official website
- Facility details for Facility ID 64711 (KKRC-FM) in the FCC Licensing and Management System
- KKRC-FM in Nielsen Audio's FM station database
43°43′44″N 97°05′10″W / 43.729°N 97.086°W
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