Rocko (rapper)

Rocko
Birth nameRodney Ramone Hill Jr.
Also known asRocko da Don
Born (1979-12-28) December 28, 1979 (age 44)
Atlanta, Georgia, U.S.
GenresHip hop
Occupations
  • Rapper
  • songwriter
  • record executive
Years active1999–present
Labels
Producer(s)Drumma Boy

Rodney Ramone Hill Jr.[1] (born December 28, 1979), better known by his stage name Rocko, is an American rapper and record executive from Atlanta, Georgia. He is credited with discovering fellow Atlanta rapper Future, whom he signed to his record label, A1 Recordings upon its launch in 2010. Rocko acted as executive producer for Future's earlier albums until his departure from the label in 2017.[2]

Prior, Rocko released his debut studio album, Self Made (2008) in a joint venture with Jermaine Dupri's So So Def Recordings and Island Records.[3] Despite negative critical reception, the album peaked at number 21 on the US Billboard 200 and was supported by the single "Umma Do Me", which peaked at number 66 on the US Billboard Hot 100.[4][5] His 2013 single, "U.O.E.N.O." (featuring Future and Rick Ross) peaked at number 20 on the chart.

Musical career

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1999–2008: Career beginnings and Self Made

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In 1999, Rocko began his career as a talent agent for the independent label, Triple A Records.[6] After a local rapper he discovered received a contract with Universal, he left Triple A to join the company in scouting for additional talent. He is credited for the initial discovery and signing of local musical acts Young Dro and Dem Franchise Boyz, having brokered recording contracts for both artists prior to their mainstream breakthroughs.[7] In 2003, he established his own label, Rocky Road Records, thereafter releasing his first project as a recording artist, a mixtape titled N.W.A (No Wack Artist) the same year.[1] He would release several follow-up mixtapes before signing with L.A. Reid on Def Jam Recordings in October 2006. The deal was in a unique joint venture with fellow Atlanta native, record producer Jermaine Dupri's So So Def Recordings.[8]

He released his debut studio album, Self Made on March 18, 2008. It featured production from Drumma Boy, Cool & Dre, The Runners and J.U.S.T.I.C.E. League, and vocal contributions from guest artists Lloyd, Dre, Kevin Cossom as well as Monica. The album was preceded by the single "Umma Do Me", his first single to reach success on the Billboard Hot 100. The album was met with generally negative reviews and lukewarm commercial reception.[5]

2010–present: Mixtape circuit

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His second studio album One of One was originally slated for release on Def Jam Recordings, however Rocko ultimately parted ways with the label. He subsequently rebranded his Rocky Road label to be known as A1 Recordings (often typeset as A-1 Recordings).[9] On March 1, 2010, he released the mixtape Wild Life. As a result of the positive feedback for the mixtape, Rocko re-released it as an independent album in June of that year, adding the subtitle Deez Streets a Beast.[10] The album contained guest appearances from his A1 Recordings signee Future, who performed on the tracks "9 Times Outta Ten", "Up", and "You Know".[11][12]

On February 9, 2011, Rocko released his mixtape Rocko Dinero.[13][14] In September 2011, A1 Recordings would have its first major release with Future's debut single "Tony Montana", which Rocko co-wrote. On November 24, 2011, he released the mixtape Gift of Gab, the mixtape spawned the regionally successful single "Squares Out Your Circle" (featuring Future).[15][16]

In April 2012, Future released his debut album Pluto, which Rocko executive produced and co-wrote five tracks on. The album was met with critical and commercial success, likewise with Future's subsequent releases on the A1 label. On October 25, 2012, Rocko released the mixtape Wordplay.[17][18]

On January 26, 2013, it was announced that Rocko was considering joining his old business partner L.A. Reid (who was previously an executive at Def Jam) on his new label Epic Records, as Rocko's artist Future was performing well on the label. He intimated he wasn't sure about the decision, and ultimately did not sign with the Epic.[19] Despite Rocko remaining independent, Future would continue to release his projects with Epic and remain A1's only major signee.[20]

On February 16, 2013, he released Gift of Gab 2; the mixtape spawned his second hit with the somewhat controversial single: "U.O.E.N.O." featuring Future and Rick Ross.[21][22][23] The song, produced by Childish Major, peaked at number 20 on the Billboard Hot 100, becoming his first top 40 hit. On February 16, 2013, it was announced that Rocko signed a distribution deal with E1 Music for his label A1, and that he was preparing for the release of his next studio album, Seeing Is Believing, effectively cancelling One of One. On March 25, 2013, Rocko hinted of a possible collaboration album between him and Future.[24] Rocko would then release the mixtape Wordplay 2 the same year.[25][26]

On February 7, 2014, Rocko released his mixtape Lingo 4 Dummys.[27] On May 29, 2014, Rocko released an extended play (EP) entitled Poet in dedication of the passing of Maya Angelou. The EP, which features a guest appearance from Nas, was originally released for free online, but later added to the iTunes Store via A1 Recordings.[28][29] On October 15, 2014, Rocko released his mixtape IGNANT.[30][31][32] On November 27, 2014, Rocko released his mixtape FOOD.[33][34][35]

On February 20, 2015, Rocko released his mixtape Expect the Unexpected.[36][37][38] On July 2, 2015, he released his mixtape Real Spill. Future would part ways with Rocko's A1 Recordings label in 2017.[39][40][41]

Controversy

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U.O.E.N.O. lyrics

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In a line on Rocko's song "U.O.E.N.O.", fellow rapper Rick Ross raps the line, "Put molly all in her champagne/ She ain't even know it/ I took her home and I enjoyed that/ She ain't even know it." A petition containing 72,000 signatures was presented to Reebok, demanding they drop Ross as a spokesman for the lyrics which appeared to condone date rape. Ross has apologized for the lyrics, claiming they weren't about rape.[42] He was dropped by Reebok on April 11, 2013.[43] Rocko later dropped the Rick Ross verse in order to get radio play.[44]

Lawsuit

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In June 2016, Hill filed a $10 million lawsuit against his A1 Recordings artist, Future. According to Hill, Future breached his contractual obligation to release 6 albums under the label.[45] Neither artist has announced the settlement.

Other ventures

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A1 Recordings

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A1 Recordings
Founded2003
FounderRocko (CEO)
StatusActive
Distributor(s)
GenreVarious
Country of originUnited States
LocationAtlanta, Georgia, U.S.

A1 Recordings, formerly known as Rocky Road Records, is an Atlanta-based record label formed in 2010 by Hill. On February 16, 2013, it was announced that A1 Recordings will be distributed by E1 Music.

Current artist
  • Rocko
Former artist
Releases
List of albums, with selected chart positions
Year Artist Album Peak chart positions
U.S. U.S. R&B U.S. Rap
2008 Rocko Self Made 21 6 4
2012 Future Pluto
  • Released: April 17, 2012
  • Label: A1, Freebandz, Epic
  • Format: CD, download
 8 2 2
2014 Future Honest
  • Released: April 22, 2014
  • Label: A1, Freebandz, Epic
  • Format: CD, download
 2 1 1
2015 Future DS2
  • Released: July 17, 2015
  • Label: A1, Freebandz, Epic
  • Format: CD, download
 1 1 1
2016 Future Evol
  • February 6, 2016
  • Label: A1, Freebandz, Epic
  • Format: CD, download
 1 1 1
2017 Future Future
  • Released: February 17, 2017
  • Label: A1, Freebandz, Epic
  • Format: CD, download
 1 1 1
2017 Future Hndrxx
  • Released: February 24, 2017
  • Label: A1, Freebandz, Epic
  • Format: CD, download
 1 1 1

Discography

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Main article: Rocko discography

Studio albums

Filmography

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Films

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  • 2015: The Spot (as Lehgo)

Television

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References

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  1. ^ a b "Rocko – Music Videos, Songs, News, Photos and Lyrics". MTV.com. Archived from the original on February 17, 2008. Retrieved December 19, 2011.
  2. ^ "Brothers Turned Adversaries: The History of Future & Rocko". Djbooth.net. Retrieved April 14, 2020.
  3. ^ "Self-Made: Rocko". at Amazon.com. Retrieved December 19, 2011.
  4. ^ "Self-Made – Rocko". Billboard.com. Retrieved December 19, 2011.
  5. ^ a b "Rocko Album & Song Chart History". Billboard.com. March 15, 2008. Retrieved December 19, 2011.
  6. ^ "Rapper Rocko scores hit with song "for the streets"". Reuters. Retrieved February 19, 2024.
  7. ^ Concepcion, Mariel (January 18, 2008). "Rocko". Billboard. Retrieved February 19, 2024.
  8. ^ "Show & Prove: Rocko". XXLMag.com. February 29, 2008. Retrieved December 19, 2011.
  9. ^ "Rocko Parts Ways With Def Jam; Launches A1 Recordings – Exclusive Hip Hop News, Interviews, Rumors, Rap & Music Videos". Allhiphop.com. September 30, 2010. Retrieved October 25, 2017.
  10. ^ Rocko Da Don - Wildlife Album Reviews, Songs & More | AllMusic, retrieved February 19, 2024
  11. ^ "Rocko – Wild Life Hosted by Scream". DatPiff.com. Archived from the original on December 20, 2015. Retrieved October 25, 2017.
  12. ^ "Rocko – Wild Life – DJ Scream". LiveMixtapes.com. Retrieved October 25, 2017.
  13. ^ "Rocko – Rocko Dinero Hosted by The Empire". DatPiff.com. Archived from the original on December 20, 2015. Retrieved October 25, 2017.
  14. ^ "Rocko – Rocko Dinero – The Empire". LiveMixtapes.com. Retrieved October 25, 2017.
  15. ^ "Rocko – Gift Of Gab Hosted by DJ Scream". DatPiff.com. Archived from the original on December 29, 2015. Retrieved October 25, 2017.
  16. ^ "Rocko – Gift Of Gab – DJ Scream". LiveMixtapes.com. Retrieved October 25, 2017.
  17. ^ "Rocko – Wordplay". DatPiff.com. Archived from the original on December 20, 2015. Retrieved October 25, 2017.
  18. ^ "Rocko – Wordplay – A1FBG / Freebandz, DJ Plugg". LiveMixtapes.com. Retrieved October 25, 2017.
  19. ^ "Rocko Considering Epic Reunion With L.A. Reid". Bet.com. Retrieved October 25, 2017.
  20. ^ "Rapper Rocko Inks New Distribution Deal With eOne, Readies Seeing Is Believing – Rappersroom". Rappersroom.com. February 16, 2013. Retrieved October 25, 2017.
  21. ^ "Rocko – Gift Of Gab 2 Hosted by Don Cannon". DatPiff.com. Archived from the original on December 20, 2015. Retrieved October 25, 2017.
  22. ^ "Rocko – Gift Of Gab 2 – DJ Don Cannon". LiveMixtapes.com. Retrieved October 25, 2017.
  23. ^ "Rick Ross comes under fire for line on Rocko's "U.E.N.O." with Future". March 27, 2013. Retrieved October 25, 2017.
  24. ^ "Rocko Announces Joint Album With Future". HNHH. March 25, 2013. Retrieved October 25, 2017.
  25. ^ "Xclusiveszone.net". Archived from the original on January 3, 2014.
  26. ^ "Rocko – Lingo 4 Dummys – A1FBG / Freebandz". LiveMixtapes.com. Retrieved October 25, 2017.
  27. ^ "Welcome orangemixtapes.com – BlueHost.com". Orangemixtapes.com. Retrieved October 25, 2017.
  28. ^ "Rocko – Hustle Feat. Nas (Prod. By Fatboi)". HNHH. May 29, 2014. Retrieved October 25, 2017.
  29. ^ [1] [dead link]
  30. ^ "Rocko – IGNANT". DatPiff.com. Archived from the original on April 2, 2015. Retrieved October 25, 2017.
  31. ^ "Rocko – IGNANT". HNHH. October 16, 2014. Retrieved October 25, 2017.
  32. ^ "Rocko – IGNANT – A1 / Street Katz". LiveMixtapes.com. Retrieved October 25, 2017.
  33. ^ "FOOD Mixtape by Rocko". Datpiff.com. Archived from the original on May 10, 2021. Retrieved April 14, 2020.
  34. ^ "Rocko – FOOD". HNHH. November 27, 2014. Retrieved October 25, 2017.
  35. ^ "Rocko – FOOD – A1 / Street Katz". LiveMixtapes.com. Retrieved October 25, 2017.
  36. ^ "Rocko – Expect The Unexpected Hosted by A1 & Street Katz". DatPiff.com. Archived from the original on March 25, 2015. Retrieved October 25, 2017.
  37. ^ "Rocko – Expect The Unexpected". HNHH. February 20, 2015. Archived from the original on October 25, 2017. Retrieved October 25, 2017.
  38. ^ "Rocko – Expect The Unexpected – A1 / Street Katz". LiveMixtapes.com. Retrieved October 25, 2017.
  39. ^ "Rocko – Real Spill Hosted by DJ Drama". DatPiff.com. Archived from the original on July 4, 2015. Retrieved October 25, 2017.
  40. ^ "Rocko – Real Spill". HNHH. July 2, 2015. Retrieved October 25, 2017.
  41. ^ "Rocko – Real Spill – A1 / Street Katz". LiveMixtapes.com. Retrieved October 25, 2017.
  42. ^ "Rick Ross rape lyric apology not accepted". 3news.co.nz. April 5, 2013. Archived from the original on December 24, 2013. Retrieved April 12, 2013.
  43. ^ "RICK ROSS REEBOK GIVES RAPPER THE BOOT". Tmz.com. April 11, 2013. Retrieved April 11, 2013.
  44. ^ "Rocko replaces Rick Ross rap". 3news.co.nz. April 12, 2013. Archived from the original on January 2, 2014. Retrieved April 12, 2013.
  45. ^ Mojica, Nick (December 13, 2017). "Future and Rocko Settle $10 Million Lawsuit Out of Court – XXL". Xxlmag.com. Retrieved April 14, 2020.
  46. ^ "Rock Signs Onto Love and Hip Hop Atlanta Season 2". Celebnmusic247.com. Archived from the original on October 8, 2012. Retrieved October 25, 2017.
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