SSENSE
 | |
| Industry | Fashion |
|---|---|
| Founded | 2003 |
| Founder | Rami Atallah, Firas Atallah, Bassel Atallah |
| Headquarters | Montreal, Canada |
| Website | www |
SSENSE (pronounced: "essence") is a multi-brand retailer based in Montreal, Canada specialising in the sale of designer fashion and high end streetwear. It was founded as an e-commerce platform in 2003 by three brothers: Rami, Bassel and Firas Atallah. The company delivers to 114 countries around the world and operates websites in Chinese, French, English, Japanese and Korean.[1][2][3][4][5]
History
[edit]SSENSE was founded in 2003 by brothers Firas, Rami and Bassel Atallah.[6]
The company opened a physical store in Montreal in 2004 and a warehouse and corporate headquarters in 2005. The online store followed in 2006.[7]
By the early 2020s, Ssense was discussed as an important online fashion store, which made decisions by analysing large volumes of data rather than relying on professional buyers anticipating trends.[8] [9]
On April 5, 2018, SSENSE acquired community-based fashion and art website Polyvore from Yahoo, immediately shutting it down.[10]
In May 2018, SSENSE opened a flagship retail store in a historic 19th century building in Montreal turned into an experiential retail space by architecture firm David Chipperfield. The 5-story building within a building includes a cafe, art space and a floor dedicated to a personal-shopper-guided online-offline hybrid, which is accessible by appointment only.[11][12]
In June 2021 SSENSE received minority investment from Sequoia Capital that valued the company at over $4 billion USD.[13]
In December 2022, SSENSE was the target of a cyber attack where confidential employee data was compromised. SSENSE failed to notify past employees of the data breach as well as government officials.[14]
See also
[edit]References
[edit]- ^ "The Lavish Minimalism of Montreal's SSENSE Studio". Techvibes. 26 October 2017. Retrieved 2017-12-18.
- ^ "The SSENSE of success > Magazine". Magazine. 2016-09-17. Retrieved 2017-12-18.
- ^ Won, Nancy. "How Ssense is changing Canadian online shopping | Elle Canada". Elle Canada. Retrieved 2017-12-18.
- ^ "The Montreal company shaking up luxury fashion, one pair of $860 sweatpants at a time". Retrieved 2017-12-18.
- ^ "Shopping: SSENSE | Martin Beauséjour | Style". La Presse (in Canadian French). Retrieved 2017-12-18.
- ^ "SSENSE: Revolutionizing the world of fashion". Devenir Entrepreneur.
- ^ "How SSENSE CEO Rami Atallah Built Today's Most Influential Culture and Technology Platform". Glory Professional. 3 March 2023.
- ^ "Is Ssense hurting the cool-clothes ecosystem?". Blackbird Spyplane. 20 June 2023.
- ^ "What is SSENSE?". Thee New York Times. 23 November 2021.
- ^ "Polyvore is shutting down after being acquired by fashion retailer Ssense". 5 April 2018.
- ^ "Ssense Unvails New Montreal FLagship Store". Highsnobiety. 30 April 2018.
- ^ "Arca! Prada! Inside Ssense's Radically Cool New Montreal Store". Vogue. 30 April 2018.
- ^ SSENSE Valued at Over $5 Billion CAD After Sequoia Capital Investment Hypebeast, Jack Stanley, June 8, 2021
- ^ "Mis K.O. Par des pirates informatiques: Le détaillant en ligne Ssense n'a pas prévenu le gouvernement de la cyberattaque". 8 February 2023.