Glade (brand)

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Glade
Logo from 2009–2014
Product typeAir fresheners
Cleaning product
OwnerS. C. Johnson & Son
CountryUnited States
Introduced1956; 68 years ago (1956)
MarketsUSA, Canada, Germany
Taglinea family company at work for a better world
Websitewww.glade.com
Company
FounderSimon Furman

Glade (/gleɪd/) is an American brand of household air fresheners that were first introduced in 1956.[1] Glade is a worldwide brand owned by S. C. Johnson & Son,[2] known variously around the world as Glade, Gleid, Brise (Germany, France and the Netherlands), etc. Brise was renamed Glade in Germany, France and the Netherlands in 2012.[3][4]

List of Glade products[edit]

The Glade family of products include: Aerosol sprays, Candles, Car Scented Oil, Carpet & Room, Glass Scents, PlugIns, PlugIns Scented Gel, PlugIns Scented Oil, Press'n Fresh, Secrets, Scented Oil Candles, and Wisp.

Aerosol[edit]

  • Glade Aerosol - Blue Odyssey
  • Glade Aerosol - Clean Linen
  • Glade Aerosol - Country Garden
  • Glade Aerosol - Crisp waters
  • Glade Aerosol - French Vanilla
  • Glade Aerosol - Fresh Lemon
  • Glade Aerosol - Fruit Explosion
  • Glade Aerosol - Hawaiian Breeze
  • Glade Aerosol - Jasmine & White Rose
  • Glade Aerosol - Lavender & Vanilla
  • Glade Aerosol - Lilac Spring
  • Glade Aerosol - Neutralizer
  • Glade Aerosol - Powder Fresh
  • Glade Aerosol - Rainshower
  • Glade Aerosol - Tropical Mist
  • Glade Aerosol - White Tea & Lily
  • Glade Aerosol - Blooming Peony & Cherry

Candles[edit]

  • Glade Candles - Cashmere Woods
  • Glade Candles - Apple Cinnamon
  • Glade Candles - Angel Whisper
  • Glade Candles - Clean Linen
  • Glade Candles - French Vanilla
  • Glade Candles - Glistening Snow - Cancelled 2009
  • Glade Candles - Lavender Meadow
  • Glade Candles - Melon Burst
  • Glade Candles - Mountain Berry
  • Glade Candles - Pumpkin Pie
  • Glade Candles - Rainshower
  • Glade Candles - Refreshing Spa
  • Glade Candles - Strawberries & Cream
  • Glade Candles - Fresh Mountain Morning

3 In 1 Candle[edit]

  • Glade 3 In 1 Candle - Baking With Grandma
  • Glade 3 In 1 Candle - Berry Picking
  • Glade 3 In 1 Candle - Evening At Home
  • Glade 3 In 1 Candle - Starlit Garden
  • Glade 3 In 1 Candle - Lighting

Car Scented Oil[edit]

  • Glade Car Scented Oil - Jasmine Mist
  • Glade Car Scented Oil - Tropical Moment
  • Glade Car Scented Oil - Outdoor Fresh
  • Glade Car Scented Oil - Ocean Blue

Carpet & Room[edit]

  • Glade Carpet & Room - Country Garden
  • Glade Carpet & Room - French Vanilla
  • Glade Carpet & Room - Fresh Scent
  • Glade Carpet & Room - Lilac Spring
  • Glade Carpet & Room - Melon Burst
  • Glade Carpet & Room - Neutralizer
  • Glade Carpet & Room - Rainshower
  • Shake n' Vac

Fragrant Mist[edit]

  • Glade Fragrant Mist - Alpine Spice
  • Glade Fragrant Mist - Country Garden

PlugIns[edit]

The original concept for PlugIns came from a man named Frederick Gammon who invented it while working for Johnson & Johnson.[citation needed]

  • Glade PlugIns - Apple Cinnamon
  • Glade PlugIns - Citrus Zest
  • Glade PlugIns - Clean Linen
  • Glade PlugIns - Country Garden
  • Glade PlugIns - Country Spice
  • Glade PlugIns - Glistening Snow - Cancelled 2009
  • Glade PlugIns - Island Breeze
  • Glade PlugIns - Lilac Spring
  • Glade PlugIns - Mango Splash
  • Glade PlugIns - Mountain Berry
  • Glade PlugIns - Mountain Meadow
  • Glade PlugIns - Mountain Snow
  • Glade PlugIns - Natural Springs
  • Glade PlugIns - Rainshower
  • Glade PlugIns - Refreshing Spa
  • Glade PlugIns - Strawberry
  • Glade PlugIns - Tropical Garden
  • Glade PlugIns - Vanilla Garden

PlugIns Scented Gel[edit]

A Glade PlugIns scented gel refill product
  • Glade PlugIns Scented Gel - Lavender & Vanilla

PlugIns Scented Oil[edit]

  • Glade PlugIns Scented Oil - Apple Cinnamon
  • Glade PlugIns Scented Oil - Butterfly Garden
  • Glade PlugIns Scented Oil - Clean Linen
  • Glade PlugIns Scented Oil - Clear Springs
  • Glade PlugIns Scented Oil - Ferns and Blossoms
  • Glade PlugIns Scented Oil - Floral Escape
  • Glade PlugIns Scented Oil - Glistening Snow - Cancelled 2009
  • Glade PlugIns Scented Oil - Hawaiian Breeze
  • Glade PlugIns Scented Oil - Jasmine & White Rose
  • Glade PlugIns Scented Oil - Lavender Meadow
  • Glade PlugIns Scented Oil - Mystical Garden
  • Glade PlugIns Scented Oil - Mango Fusion
  • Glade PlugIns Scented Oil - Ocean Blue
  • Glade PlugIns Scented Oil - Refreshing Citrus
  • Glade PlugIns Scented Oil - Rainshower
  • Glade PlugIns Scented Oil - Seaside Garden
  • Glade PlugIns Scented Oil - Sky Breeze
  • Glade PlugIns Scented Oil - Summer Berries
  • Glade PlugIns Scented Oil - Vanilla Breeze

Press 'N Fresh[edit]

  • Glade Press 'N Fresh - Country Garden
  • Glade Press 'N Fresh - Just Orange
  • Glade Press 'N Fresh - Rainshower

Quick 'N Fresh[edit]

  • Glade Quick 'N Fresh - Country Garden
  • Glade Quick 'N Fresh - Sunny Days

Secrets[edit]

  • Glade Secrets - Country Garden
  • Glade Secrets - Floral Breeze
  • Glade Secrets - Lavender Meadow
  • Glade Secrets - Rainshower
  • Glade Secrets - Summer cravings

Solid Air Fresheners[edit]

  • Glade Solid Air Freshener - Angel Whispers
  • Glade Solid Air Freshener - Apple Cinnamon
  • Glade Solid Air Freshener - Clean Linen
  • Glade Solid Air Freshener - Clear Springs (Tough Odor Solutions)
  • Glade Solid Air Freshener - Crisp Waters
  • Glade Solid Air Freshener - French Vanilla
  • Glade Solid Air Freshener - Fresh Berries
  • Glade Solid Air Freshener - Fresh Scent for Pet Odors (Tough Odor Solutions)
  • Glade Solid Air Freshener - Hawaiian Breeze
  • Glade Solid Air Freshener - Lavender & Vanilla

Holiday products[edit]

In the late 2005, Glade introduced candles inspired by artist Thomas Kinkade.[2] Both candles had a different wintry scene printed on the jar and offered the choice of vanilla, apple cinnamon, or pumpkin pie scent.

Competition[edit]

Glade's two main competitors in the air freshener market are Air Wick and Renuzit. Formerly, Wizard Scented Oils was also a competitor to Glade as well until it was discontinued due to poor sales.

References[edit]

  1. ^ Palmer, Brian (September 14, 2010). "Green Lantern: Some air fresheners contain ingredients that may be harmful". The Washington Post. Retrieved May 30, 2011.
  2. ^ a b Bosman, Julie (2005-12-12). "Holiday Themes Sell Everyday Items". The New York Times. ISSN 0362-4331. Retrieved 2021-09-16.
  3. ^ Saml, Eingestellt von Bernd. "NAMING OR SHAMING? October 2012". Markenecho (in German). Retrieved 2021-12-04.
  4. ^ "shebanian - Brise gaat verder als Glade". www.shebanian.com (in Dutch). Archived from the original on 2019-05-02. Retrieved 2014-07-01.

External links[edit]