Jetix Play

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Jetix Play
Jetix Play's final logo, used from 2007 until its closure in 2010.
TypePreschool television network
CountryUnited Kingdom[1][2]
Broadcast areaCentral and Eastern Europe, Middle East
NetworkJetix
Headquarters338 Euston Road, London, United Kingdom[1][2]
Programming
Language(s)English, Polish, Romanian[3] (only for a short while), Turkish, Russian
Picture format576i (SDTV)
Ownership
OwnerJetix Europe
ParentJetix Europe (The Walt Disney Company)
Sister channelsJetix
History
FoundedJanuary 2003 (as Fox Kids Play)
1 January 2005 (as Jetix Play)
LaunchedJanuary 2003 (Poland)
October 2003 (Eastern Europe and Turkey, later in MENA)
Closed31 July 2010 (CEE)
1 September 2010 (Middle East)
Replaced byPlayhouse Disney (most countries; later Disney Junior)
Former namesFox Kids Play (2003–2004)
Links
Websiteweb.archive.org/web/20090117151205/http://jetixplay.tv (archived)

Jetix Play (formerly Fox Kids Play) was a preschool entertainment brand, owned by Jetix Europe. The Jetix Play name was primarily used as a sister channel to Jetix in a small number of regions, such as Central and Eastern Europe, and Middle East.

History[edit]

Fox Kids Play's logo, the predecessor of Jetix Play.

The channel originally launched as Fox Kids Play in January 2003[4] in Poland, and later launched in October 2003 in CEE (Including Russia) and MENA regions (including Turkey). Fox Kids Play was aimed at a younger audience than the main Jetix channel and primarily showed archived programming from BVS Entertainment and Fox Kids Europe's catalogues. The channel was available for 12 hours per day, from 6 A.M. to 6 P.M.

On 1 January 2005, Fox Kids Play was rebranded as Jetix Play.[5]

On November 1, 2008, Jetix Play increased its broadcast period from 12 to almost 17 hours per day, from 6 A.M. to 10:45 P.M.[6]

After The Walt Disney Company increased their ownership in Jetix Europe, they planned to rebrand the channels after Jetix's rebranding into Disney XD or Disney Channel. The channel closed on 1 August 2010,[7] in Poland and in Middle East on 1 September 2010.[8] The channel was replaced with Playhouse Disney/Disney Junior in most regions.

Programming[edit]

Programming on Jetix Play consisted of archive programming of animated cartoons and television series from BVS Entertainment's catalogue, which included shows from Saban Entertainment and the pre-1990 catalogue of DIC Entertainment, which BVS/Fox Kids Europe owned international rights to at the time.

Other uses[edit]

Fox Kids Play was used by Fox Kids Europe as an interactive VOD in France and Israel,[9] and expanded in the United Kingdom when it was added to Telewest in July 2003.[10] The service consisted of various television games based on Fox Kids programmes and third-party properties. The service extended to Sky Digital in March 2004.[11]

In the Netherlands, a Jetix Play branded block was featured on Jetix. Unlike the channel, this block was strictly pre-school-focused and aired acquired shows aimed towards younger children, including The Koala Brothers, Bob the Builder, Hamtaro, and Strawberry Shortcake.[12] In September 2009, the block began airing In the Night Garden...,[13]

Between 2006 and 2007, in Romania and other CEE countries, a Jetix Play programming block was broadcast on Jetix, which similarity to the named channel aired archived programming from BVS's catalogue.[14][15][16]

References[edit]

  1. ^ a b "PORT.ro - Jetix Play". www.port.ro. Archived from the original on 5 December 2010. Retrieved 11 January 2022.
  2. ^ a b "Fox Kids Europe". www.foxkidseurope.com. Archived from the original on 27 November 2003. Retrieved 11 January 2022.
  3. ^ "Media & Marketing: Postul TV Jetix Play lanseaza anul viitor varianta in limba romana". 15 November 2007.
  4. ^ https://web.archive.org/web/20070330105233mp_/http://www.jetixeurope.com/site/investor_relations/annual_report/2006/pdf/JETIXRA2006web.pdf [bare URL PDF]
  5. ^ Marcin, Szumichora. ""Jetix" zamiast Fox Kids". virtualnemedia.
  6. ^ "Jetix Play [18.09.2009] - Start of broadcasting [English audio]". YouTube. Archived from the original on 2021-12-12.
  7. ^ Wkrótce nowy kanał Disneya w Polsc (Google Translate) New Channel by Disney Soon in Poland
  8. ^ "Change Log - KingOfSat".
  9. ^ "What's with Andy? At Licensing 2003".
  10. ^ "Fox Kids Europe launches iTV games channel on Telewest". New Media Age. 17 July 2003. Archived from the original on 26 October 2014. Retrieved 18 March 2013.
  11. ^ "Fox Inks Sky Game Deal - Via Satellite -". 25 March 2004.
  12. ^ Archived at Ghostarchive and the Wayback Machine: "[ARCHIEF] Jetix Nederland - Jetix Play Promo". YouTube.
  13. ^ "Jetix serie 'In de Droom Tuin' een hit in Nederland". 10 August 2009.
  14. ^ "Jetix Romania a lansat blocul Jetix Play pentru cei mai mici telespectatori". Cinemagia. 7 April 2006.
  15. ^ "Élt 4 évet: JETIX, a Fox Kids rövid életű utódja". ToonSphere. 1 January 2015. Archived from the original on 12 May 2022. Retrieved 9 May 2022.
  16. ^ "Jetix lanseaza Jetix Play in Romania". Money.ro. 11 November 2007.