Lavender Haze

From Wikipedia the free encyclopedia

"Lavender Haze"
Single by Taylor Swift
from the album Midnights
ReleasedNovember 29, 2022 (2022-11-29)
Studio
  • Rough Customer (Brooklyn)
  • Electric Lady (New York)
  • Henson Recording Studios (Los Angeles)
  • Sweet Spot (Los Angeles)
  • Neon Wave Studios (Pirmasens, Germany) [1]
Genre
Length3:22
LabelRepublic
Songwriter(s)
Producer(s)
  • Taylor Swift
  • Jack Antonoff
  • Sounwave
  • Jahaan Sweet
Taylor Swift singles chronology
"Anti-Hero"
(2022)
"Lavender Haze"
(2022)
Lyric video
"Lavender Haze" on YouTube

"Lavender Haze" is a song by American singer-songwriter Taylor Swift, taken from Swift's tenth studio album, Midnights, which was released on October 21, 2022, through Republic Records. The song was released to US contemporary hit radio as the album's second single on November 29, 2022. As the opening track of the album, the song was written by Swift, Jack Antonoff, Jahaan Sweet, Sounwave, Zoë Kravitz, and Sam Dew, the first four of whom produced it with Braxton Cook. Antonoff and Kravitz contribute background vocals as well.

The title "Lavender Haze" refers to the state of being in love. It is an R&B and hip hop-influenced electropop song about the online and tabloid scrutiny faced by Swift and her boyfriend Joe Alwyn, and the rumors regarding their relationship. The lyrics incorporate eroticism, and reference the Madonna–whore complex. It peaked at number two on the US Billboard Hot 100, blocked from the top spot by the album's lead single, "Anti-Hero", and peaked inside the top 10 in 15 other countries.

Background and writing[edit]

Zoë Kravitz at a film premiere
American actress and singer Zoë Kravitz co-wrote "Lavender Haze".

The singer revealed that she first stumbled upon the expression "lavender haze" when watching season 2, episode 12 of period drama series Mad Men.[2] She then became intrigued by its meaning and found out about its origin in the 1950s. The singer subsequently saw parallels between the expression and her relationship with British actor Joe Alwyn. Swift explained that the song was specifically inspired by her relationship with Alwyn.[3] To Swift, the title signified an "all-encompassing love glow".[4] After revealing the song title as part of her TikTok series "Midnights Mayhem" on October 7, 2022,[5] she went into further detail explaining the lyrics on her social media:

Like, if you were in the lavender haze, then that meant that you were in that all-encompassing love glow – and I thought that was really beautiful. And I guess, theoretically, when you're in the 'Lavender Haze' you'll do anything to stay there and not let people bring you down off of that cloud.

— Swift talking about "Lavender Haze", Instagram[6]

The song stood out when writing credits for the album were revealed on October 18, as it featured a more varied assembly of songwriters, including Zoë Kravitz, who had been friends with Swift for several years prior to the collaboration.[7] As an Easter egg for the then-still-unannounced song, Swift unveiled a "Lavender Edition" of Midnights upon release, exclusively available from Target.[8]

Composition[edit]

"Lavender Haze" is an upbeat, pop[9] and hip-hop inflected song,[10][11] with layered, "gauzy" vocals and "whirring" synth drums.[12][13] It has a rhythmic production driven by a murky groove,[14] falsetto chorus,[15] modular synths, and backing vocals from American actress and singer Zoë Kravitz.[14] It is an R&B-leaning, "emo-erotic" track[15] about the tabloid scrutiny and online rumors that Swift and Alwyn face,[16] and references the Madonna–whore complex.[17] It is a synth-driven electropop track with R&B influences. Neil McCormick of The Telegraph noted "the Prince-like falsetto funkiness" throughout the track,[18] illustrated by "high-pitched backing vocals" from producer Jack Antonoff.[19] Swift addresses engagement and marriage rumors with Alwyn, stressing how the concept has become outdated.[20] She refers to questions surrounding the relationship as "dizzying" and complements Alwyns' disregard to public inquiries about their relationship.[9] Lyrically, the song was compared to "Delicate", "Dress" and "Call It What You Want", all from her own Reputation (2017).[21][9]

Critical reception[edit]

Billboard ranked "Lavender Haze" as the 69th best song of 2022.[13]

Release and promotion[edit]

"Lavender Haze" was released through Republic Records on October 21, 2022, as the first track on Swift's tenth studio album Midnights.[22] On November 29, 2022, the song was released to US contemporary hit radio as the album's second single.[23]

Commercial performance[edit]

"Lavender Haze" earned over 16.4 million plays in its first 24 hours on Spotify globally, becoming the second biggest opening day for a song in the platform's history, behind Swift's own "Anti-Hero".[24][25]

In the United States, "Lavender Haze" debuted at number two on the Billboard Hot 100 with 41.4 million streams, 2,800 digital downloads sold, and 2.4 million airplay audience. Swift became the first artist to simultaneously occupy the top 10 spots of the Hot 100; and the first act to occupy the entire top-ten of the Hot 100, Streaming Songs, and Digital Songs charts simultaneously. Midnights also became the first album in history to contain ten top-10 songs.[26] "Lavender Haze" spent a second consecutive week inside the top 10 of the Hot 100, alongside "Anti-Hero", "Bejeweled" and "Midnight Rain".[27] After its release as the second single from Midnights, "Lavender Haze" charted at number 31 on the Pop Airplay chart and debuted at number 36 on the Adult Pop Airplay chart.[28]

Credits and personnel[edit]

Credits adapted from Pitchfork.[29]

  • Taylor Swift – vocals, songwriter, producer
  • Jack Antonoff – songwriter, producer, drums, programming, percussion, synths, juno 6, mellotron, wurlitzer, background vocals, recording
  • Zoë Kravitz[note 1] – songwriter, background vocals
  • Sounwave – songwriter, producer, programming
  • Jahaan Sweet – songwriter, producer, bass, bass pad, flute, juno, recording
  • Sam Dew – songwriter, background vocals, recording
  • Braxton Cook – additional producer
  • Dominik Rivinius – snare
  • Serban Ghenea – mix engineer
  • Bryce Bordone – assistant mix engineer
  • Randy Merrill – mastering engineer
  • Megan Searl – assistant engineer
  • Jon Sher – assistant engineer
  • John Rooney – assistant engineer
  • Mark Aguilar – assistant engineer
  • Jonathan Garcia – assistant engineer
  • Laura Sisk – recording
  • Ken Lewis – recording

Charts[edit]

Chart performance for "Lavender Haze"
Chart (2022) Peak
position
Argentina (Argentina Hot 100)[30] 70
Australia (ARIA)[31] 2
Austria (Ö3 Austria Top 40)[32] 15
Belgium (Ultratop 50 Flanders)[33] 49
Canada (Canadian Hot 100)[34] 2
Canada CHR/Top 40 (Billboard)[35] 30
Croatia (Billboard)[36] 17
Czech Republic (Singles Digitál Top 100)[37] 18
Denmark (Tracklisten)[38] 27
France (SNEP)[39] 78
Germany (Official German Charts)[40] 71
Global 200 (Billboard)[41] 2
Greece International (IFPI)[42] 6
Hong Kong (Billboard)[43] 17
Hungary (Stream Top 40)[44] 26
Iceland (Plötutíðindi)[45] 9
India (IMI)[46] 6
Indonesia (Billboard)[47] 25
Ireland (IRMA)[48] 2
Italy (FIMI)[49] 63
Lithuania (AGATA)[50] 14
Luxembourg (Billboard)[51] 12
Malaysia (Billboard)[52] 5
Malaysia International (RIM)[53] 4
Netherlands (Single Top 100)[54] 22
New Zealand (Recorded Music NZ)[55] 2
Norway (VG-lista)[56] 13
Philippines (Billboard)[57] 3
Portugal (AFP)[58] 7
Singapore (RIAS)[59] 4
Slovakia (Singles Digitál Top 100)[60] 22
South Africa (RISA)[61] 10
South Korea Download (Circle)[62] 181
Spain (PROMUSICAE)[63] 36
Sweden (Sverigetopplistan)[64] 18
Switzerland (Schweizer Hitparade)[65] 18
UK Singles (OCC)[66] 3
US Billboard Hot 100[67] 2
US Adult Top 40 (Billboard)[68] 26
US Mainstream Top 40 (Billboard)[69] 28
Vietnam (Vietnam Hot 100)[70] 8

Certifications[edit]

Certifications for "Lavender Haze"
Region Certification Certified units/sales
Australia (ARIA)[71] Gold 35,000double-dagger
Canada (Music Canada)[72] Gold 40,000double-dagger

double-dagger Sales+streaming figures based on certification alone.

Release history[edit]

Release dates and formats for "Lavender Haze"
Region Date Format Label(s) Ref.
United States November 29, 2022 Contemporary hit radio Republic [23]

Footnotes[edit]

  1. ^ Zoë Kravitz appears courtesy of Republic Records, a division of UMG Recordings, Inc.[29]

References[edit]

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