Nordic Mist
From Wikipedia the free encyclopedia
 | |
| Type | Drink mixer |
|---|---|
| Manufacturer | Coca-Cola |
| Country of origin | United States |
| Introduced | 1992 |
| Related products | Clearly Canadian Perrier |
Nordic Mist (stylised as Nørdic Mist) is a line of soft drink mixers produced by The Coca-Cola Company and sold in Chile, Guinea-Bissau, Luxembourg, Belgium, Portugal, Israel and Spain.[1]
History[edit]
Nørdic Mist was introduced to New York City, Boston, Pittsburgh, and Philadelphia in September 1992. It was the result of a team working under Mary Minnick to develop beverages to compete in the growing low-carbohydrate, healthier soft drink market.[2] Nørdic Mist was created more specifically to compete with Clearly Canadian, a brand of sparkling water quickly growing in popularity at the time.[3] At its debut it was available in five flavors - black cherry, raspberry, peach, pineapple, and kiwi-pineapple-guava.[4] Chile saw the arrival of Nørdic Mist in 1997, distributed there by Embotelladora Andina.[5][6]
Nørdic Mist was introduced to Spain in 2000. In less than three years Coca-Cola enjoyed a 17% share of the tonic water market.[7]
Flavors[edit]
- Bitter Lemon
- Bitter Water
- Fruit Punch
- Ginger Ale
- Lemon
- Orange
- Tonic Water
- Agrumes
Trivia[edit]
Nørdic Mist has achieved almost cult status as the best mixer for gin & tonic with various Facebook pages [8] and blogs [9] requesting its export to other countries where it is not currently available.
In German slang, the word "Mist" (literally translated: manure) is used as a mild expletive. The closest approximation in English could be "crap".
The way Nørdic is written on the logo, with an O with a slash (Ø), pronounces exactly like Nerdic in Norwegian and Danish. This might be the reason why it never was launched in Scandinavian countries.
The mixer was produced by a team headed by Mary Minnick and was nicknamed "Wolf Sweat" by some senior Coke executives.
See also[edit]
References[edit]
- ^ "Coca-Cola - Brands". Archived from the original on 19 February 2012. Retrieved 19 May 2009.
{{cite web}}: CS1 maint: bot: original URL status unknown (link) - ^ Business Week Magazine
- ^ "COMPANY NEWS; With Sales Flat, Coke Has Clear Plan (Published 1992)". The New York Times. Archived from the original on 2018-01-16.
- ^ Highbeam Website
- ^ Salute to Soda Website
- ^ IBM Website
- ^ BeverageDaily Website
- ^ https://www.facebook.com/topic.php?uid=2219865276&topic=2213 [user-generated source]
- ^ "Nordic Mist Tonic Water, can any one help?".
External links[edit]
- Coca-Cola Website Archived 2012-11-15 at the Wayback Machine
- Distributor of Nørdic Mist in Chile
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