PagSeguro

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PagSeguro Digital Ltd.
Company typePublic
NYSE: PAGS
Industry
Founded2006[1]
HeadquartersSão Paulo, Brazil (operational); Grand Cayman, Cayman Islands (legal domicile)
ProductsElectronic payment systems
RevenueIncrease US$ 761.2 million (2017)
Increase US$ 144.4 million (2017)
OwnerUOL
Websitepagseguro.uol.com.br

PagSeguro is a financial services and digital payments company based in São Paulo, Brazil and incorporated in the Grand Cayman, Cayman Islands. Founded in 2006, the company primarily offers payment processing software for e-commerce websites and mobile applications, and point of sale terminals. It has been traded as a public company on the New York Stock Exchange since January 2018 with the ticker symbol PAGS.

PagSeguro is part of Universo Online (UOL group), which, according to Ibope Nielsen Online, is Brazil's largest Internet portal, with more than 50 million unique visitors and 6.7 billion page views every month.[2][3][4] In 2015, it was recognized as the "Best Payment Method" by the Congresso Afiliados Brasil (Brazil Affiliates Congress).[5]

History[edit]

In 2006, UOL formed PagSeguro to be the company's financial services platform. In January of the following year, UOL acquired BrPay, a Brazilian electronic payment company that was incorporated into PagSeguro 6 months later.[6][7]

In November 2008, PagSeguro was elected the best website of the year in the Electronic Commerce category by Info Exame readers.[6] [8] Also in 2008, it received the INFO Award, held by Editora Abril, in the same category: Electronic Commerce.[9]

By 2010, PagSeguro had more than 12 million registered users.[10] In 2012, it partnered with Horus, an electronic payment means fraud prevention company.[11]

In 2012, it partnered with Nokia to process payments via Near Field Communication (NFC), a technology that enables the safe data transmission by approaching two cell phones. PagSeguro was the first company to implement NFC technology in Brazil.[12][13]

In 2013, PagSeguro launched the MINI reader, a credit and debit card reader designed to enable payments via mobile applications. In that same year, it partnered with Cartão Mais! and iPAGARE Magento. Retailers that have a Magento store with the iPAGARE technology can use PagSeguro at checkout.[14]

PagSeguro received the PCI-DSS (Payment Card Industry Data Security Standards) certification in 2013.[15]

Operations[edit]

PagSeguro is an e-commerce company that intermediates payment between sellers and buyers by offering a billing option via email for traders who do not have a site or a well-structured e-commerce and it has agreements with several banking institutions so that sellers can offer buyers different payment methods. These banking institutions receive the payment and transfer it to the seller after making sure that there was no fraud in the operation. The service offers over 25 payment methods.[16][17][18][19][20]

For purchases in which the customer neither receives the product, nor does it as agreed, a dispute (claim) can be started. PagSeguro mediates the dispute, in order to help the buyer to receive either the product or the money back, as well as to help the seller to have the transaction value refunded or to return it to the buyer.[10][21]

In May 2016, PagSeguro launched the Split Payment, a tool that acts on transactions commissioning models. The tool was released in VTEX Day, the largest multi-channel retail event in Latin America, in which PagSeguro was also the master sponsor.[22][23]

Machines and readers[edit]

PagSeguro launched the credit card reader for credit sales with up to 12 installments, in 2013.[24][25][26][27]

In September 2014, it launched the Debit and Credit Reader MINI, a card reader designed for small businesses.[28][29][30] At the end of that year, it launched Moderninha, a machine for card operations, which does not request a cell phone and comes with a chip and an internet data plan included.[31]

In June 2016, PagSeguro launched "Moderninha Wifi" and in October of that year, it launched the "Moderninha Pro".[32][33][34][35]

Cards[edit]

In August 2015 the company released a prepaid card with focus on the microentrepreneur, with chip and under MasterCard brand.[36][37][38]

See also[edit]

References[edit]

  1. ^ "PAGSEGURO INTERNET LTDA" (in Portuguese). Jucesp Online. Retrieved December 8, 2017.
  2. ^ ValorOnline (December 29, 2010). "João Queiroz Filho, da Hypermarcas, vai comprar 29% do UOL". O Globo (in Portuguese). Retrieved December 3, 2014.
  3. ^ Valor Online (February 19, 2008). "UOL compra Digiweb e vira o terceiro maior provedor de hospedagem do país" (in Portuguese). O Globo. Retrieved December 3, 2014.
  4. ^ "O fenômeno do varejo". Valor. Retrieved September 16, 2016.
  5. ^ ""AFILIADOS BRASIL ENTREGA PRÊMIOS PARA PROFISSIONAIS DO MARKETING"". Revista A Lista. Archived from the original on October 16, 2016. Retrieved September 16, 2016.
  6. ^ a b ""O que é PagSeguro"". Alinha Certo. Archived from the original on October 5, 2017. Retrieved September 16, 2016.
  7. ^ ""PegSeguro Internet S.A"". Jucesp. Retrieved December 7, 2017.
  8. ^ ""UOL launches new online payment service in Brazil"". UOL. Archived from the original on October 5, 2017. Retrieved September 16, 2016.
  9. ^ ""Prêmio Info"". Clube de Criação. Retrieved September 16, 2016.
  10. ^ ""Horus e PagSeguro comemoram aumento da segurança no e-commerce"". E-commerce News. Archived from the original on October 1, 2016. Retrieved September 16, 2016.
  11. ^ ""PagSeguro e Nokia firmam parceria para pagamento móvel"". Exame. Retrieved September 16, 2016.
  12. ^ ""PagSeguro lança serviço de NFC no Brasil, para pagamentos via celular"". Tech Tudo. Retrieved September 16, 2016.
  13. ^ ""PagSeguro firma parceria com iPAGARE Magento"". E-commerce News. Archived from the original on July 13, 2016. Retrieved September 16, 2016.
  14. ^ ""PagSeguro recebe certificação PCI-DSS"". E-commerce News. Archived from the original on October 1, 2016. Retrieved September 16, 2016.
  15. ^ ""Quais os Principais Meios de Pagamento Online e suas Taxas"". Gestão Essencial. Archived from the original on October 14, 2016. Retrieved September 16, 2016.
  16. ^ ""Como receber pagamentos pelo Pagseguro UOL"". Mundo das Tribos. Retrieved September 16, 2016.
  17. ^ ""Moderninha passa a aceitar cartões da Ticket"". IDGNOW!. Archived from the original on November 26, 2016. Retrieved September 16, 2016.
  18. ^ ""PagSeguro lança site sobre doações com cartão"". Jornal do Brasil. Retrieved September 16, 2016.
  19. ^ ""Empresas de pagamento virtual querem facilitar a compra na internet"". Valor Econômico. Retrieved September 16, 2016.
  20. ^ ""Problemas com sua compra? O PagSeguro pode te ajudar a resolver"". Cidade CTA. Retrieved September 16, 2016.[permanent dead link]
  21. ^ ""PagSeguro apresenta Split Payment no Vtex Day 2016"". Valor Agregado. Retrieved September 16, 2016.
  22. ^ ""PagSeguro apresenta Split Payment no Vtex Day 2016"". Portal Fator Brasil. Retrieved September 16, 2016.
  23. ^ ""Pagseguro lança leitor de cartão de crédito para smartphones"". Extra Globo. Retrieved September 16, 2016.
  24. ^ ""PagSeguro quer lançar aplicativo para pagamento móvel"". Exame. Retrieved September 16, 2016.
  25. ^ ""Africa divulga leitor de cartões mobile do PagSeguro"". Exame. Retrieved September 16, 2016.
  26. ^ ""Pagseguro lança leitor de cartão de crédito para smartphones"". O Globo. Retrieved September 16, 2016.
  27. ^ ""PagSeguro: mini leitor móvel para cartões"". Baguete. Retrieved September 16, 2016.
  28. ^ ""PagSeguro lança leitor de cartão de débito e crédito MINI"". IP News. Retrieved September 16, 2016.
  29. ^ ""Leitor de cartões transforma smartphones em ponto de venda"". Exame. Retrieved September 16, 2016.
  30. ^ ""PagSeguro lança nova máquina de pagamentos sem taxa de aluguel"". Bit Magazine. Retrieved September 16, 2016.
  31. ^ ""O fenômeno do varejo"". Exame. Retrieved November 7, 2016.
  32. ^ ""PagSeguro, do UOL, lança nova versão da Moderninha"". Yahoo Finanças. Archived from the original on September 27, 2016. Retrieved November 7, 2016.
  33. ^ ""PagSeguro lança a mais completa Moderninha Pro por 12 vezes de R$69,90"". IGNow. Archived from the original on November 4, 2016. Retrieved November 7, 2016.
  34. ^ ""PagSeguro lança Moderninha Pro de olho nas PMEs"". CanalTech. Retrieved November 7, 2016.
  35. ^ ""PagSeguro lança cartão pré-pago com foco no microempreendedor"". Folha de São Paulo. Retrieved September 16, 2016.
  36. ^ ""Yes! O PagSeguro lançou cartão pré-pago"". Minestore. Archived from the original on June 23, 2016. Retrieved September 16, 2016.
  37. ^ ""PagSeguro lança cartão pré-pago com foco no microempreendedor"". Vivo - Destino Negócio. Retrieved September 16, 2016.
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