Thirty Tigers

From Wikipedia the free encyclopedia

Thirty Tigers
Parent companySony Music Entertainment
FounderDavid Macias, Deb Markland
Distributor(s)The Orchard
Country of originUnited States
LocationNashville, Los Angeles, North Carolina, London

Thirty Tigers is an American music marketing, distribution and management company for independent artists, based in Nashville.[1]


The company was founded in 2002 by David Macias and Deb Markland and is distributed by The Orchard.[2][3]

In 2014, Thirty Tigers entered into a "strategic partnership" with Sony Music Nashville to promote Chase Rice's single "Ready Set Roll" and album Ignite the Night. This was possibly the first time in country music that a major label paid only for radio promotion.[4][5]

In 2016, Thirty Tigers partnered with Triple 8 Management and Sony Music to create the country label Triple Tigers.[6] Triple Tigers signed Russell Dickerson and Scotty McCreery as its first acts.


Thirty Tigers is not a record label, but releases around 45 albums per year for artists who retain ownership and control of their music and career choices.[7]

Thirty Tigers has significant influence in the Americana music community, but works with artists from a wide range of genres including folk, indie rock, urban, and country.[8][9]


The company's roster includes the following artists.[10]
Alphabetical by first letter


  1. ^ "What We Do". Retrieved November 25, 2014.
  2. ^ "Thirty Tigers May Not Be a Label". October 22, 2013. Retrieved November 25, 2014.
  3. ^ "Major Record Labels as Dinosaurs". Forbes. Retrieved November 25, 2014.
  4. ^ "Columbia Nashville Inks Strategic Partnership With Chase Rice". March 27, 2014. Retrieved November 25, 2014.
  5. ^ "New business model boosts Chase Rice to No. 1 album".
  6. ^ "Thirty Tigers Partners With Sony, Triple 8 to Form Triple Tigers Records". Billboard. Retrieved December 26, 2017.
  7. ^ "Nashville's Thirty Tigers Services Company Turns Typical Label Formula Upside Down". The Tennessean. Retrieved November 25, 2014.
  8. ^ "Nashville's Thirty Tigers Services Company Turns Typical Label Formula Upside Down". The Tennessean. Retrieved November 25, 2014.
  9. ^ "David Macias on the singular thinking behind his singular company, Thirty Tigers". Nashville Scene. Retrieved November 25, 2014.
  10. ^ "Who We Are". Retrieved November 25, 2014.
  11. ^ "Charley Crockett - Biography & History". AllMusic. Retrieved February 14, 2019.
  12. ^
  13. ^
  14. ^ Sodomsky, Sam (December 24, 2016). "Lupe Fiasco Announces New Album DROGAS Light". Conde Nast. Retrieved January 23, 2017.

External links[edit]