This Is It (Melba Moore song)

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"This Is It"
This Is It (Melba Moore song).jpg
Single by Melba Moore
from the album This Is It
Released1976
Recorded1976, New York
GenreDisco
Length3:33
LabelBuddah
Songwriter(s)Van McCoy
Producer(s)Van McCoy
Melba Moore singles chronology
"Must Be Dues"
(1975)
"This Is It"
(1976)
"Lean On Me"
(1976)

"This Is It" is a 1976 disco song written by Van McCoy and performed by Melba Moore for her fifth album of the same name.

Background[edit]

Melba Moore would give credit to her husband/manager Charles Huggins, whom she married in September 1974, with getting her signed to Buddah Records in 1975 - ending a four-year recording studio absence - , and with arranging for veteran soul music songwriter/producer Van McCoy to helm Moore's second Buddah album release, which she began recording in January 1976.[1][2] The recruitment of McCoy to helm Moore's album was essentially due to McCoy's success as a producer of disco records, it being hoped that a disco hit would consolidate the somewhat nebulous success Moore had to that point experienced as a recording artist: (Melba Moore quote:)"I just couldn't ignore the [impact] that disco was having on music".[3]

The album's disco-oriented title track was released in March 1976 and became a discothèque favorite: while the "This Is It" single did afford Moore her first major R&B hit, reaching #18 on the Billboard ranking of R&B singles the track failed to provide her with the desired Pop music breakout, rising no higher than #91 on the Billboard Hot 100 ("This Is It" did become a Top Ten hit on the singles chart for the United Kingdom).

Charts[edit]

Chart (1976) Peak
position
Sweden[4] 19
UK Singles Chart[5] 9
U.S. Billboard Hot 100 91
U.S. Billboard Hot Black Singles[6] 18
U.S. Billboard Hot Dance Club Play[7] 10

Dannii Minogue version[edit]

"This Is It"
This-Is-It-large.jpg
Single by Dannii Minogue
from the album Get into You
ReleasedJuly 5, 1993 (1993-07-05)
Recorded1992
GenreDance-pop
Length3:40
LabelMushroom, MCA, Radikal
Songwriter(s)Van McCoy
Producer(s)Tim Lever, Mike Percy
Dannii Minogue singles chronology
"Love's on Every Corner"
(1992)
"This Is It"
(1993)
"This Is The Way"
(1993)
Music video
"This Is It" on YouTube

"This Is It" was later covered by Australian singer Dannii Minogue on her second album Get into You (1993). The song was produced by Tim Lever and Mike Percy and received a mixed reception from music critics.

About the song[edit]

"This Is It" was released as the album's third single on July 5, 1993, in the United Kingdom.[8] The song reached the top 10 on the UK Singles Chart, becoming Minogue's third top-10 single. In Australia, it reached the top 20 and became an airplay hit earning a gold certification. Despite missing the top 10, the single spent twenty weeks in the ARIA top 50[9] and was the forty-third highest selling single of the year, the third-highest for an Australian artist.[10] Along with the single "Get into You", the song was chosen to be released in Canada and the USA. The single was also featured in the second volume of the Dance Mix USA series, which used the "Dannii Got Murked" remix. This version of the song was used by Network Ten in their idents.

Critical reception[edit]

Larry Flick from Billboard wrote, "Vivacious and charming Minogue takes another stab at transferring her European success to the States with an earnest reading of a disco nugget made famous by Melba Moore. She skips and spins atop a throbbing boat foundation, swerving around a flurry of chirping background vocals, grand piano lines, and fluttering strings."[11] Music & Media commented, "Little sister is wearing big sister's clothes, and they are tight fit for the first time with this cheerful pop/dance song".[12] Alan Jones from Music Week gave the song three out of five, describing it as a "house-inflicted but otherwise faithful remake" and a "typically breezy Minogue single". He added that "the chart is overloaded with disco-era remakes, so it's hard to see it matching Moore's number nine peak."[13]

Music video[edit]

The music video for the song was filmed in Los Angeles, California and featured Minogue and her then-boyfriend actor Julian McMahon on a beach. The dance routine in the video was choreographed by Minogue. The video also featured an appearance from American actress Elise Neal, who later starred in the horror movie Scream 2 alongside Neve Campbell and the Lifetime made-for-television movie Aaliyah: The Princess of R&B in the role of Gladys Knight. It was listed in NME's "50 Worst Music Videos".[14] The Late Show made a parody of "This Is It" called "Holy Shit".

Track listings and formats[edit]

Notes: "It's Time to Move On", was a B-side released for the Get into You album and is only found on the cassette single and 7-inch vinyl. For the North American CD, the tracks received a remaster.

Charts[edit]

Belgian version[edit]

A Flemish-language rendering entitled "Jij En Ik" was recorded by Petra for her 1997 album Petra.

References[edit]

  1. ^ Chicago Tribune 4 July 1975 "Melba Has Plans Galore" by Lynn Van Matre p.3-8
  2. ^ https://nmaam.org/2018/06/27/qa-melba-moore-2/
  3. ^ Miami News 29 March "'Hair' is Here, Melba Moore is Sparkling" by Patricia Smith p.6C
  4. ^ Hung, Steffen. "Melba Moore - This Is It". Swedishcharts.com. Retrieved 2016-10-11.
  5. ^ Roberts, David (2006). British Hit Singles & Albums (19th ed.). London: Guinness World Records Limited. p. 377. ISBN 1-904994-10-5.
  6. ^ Whitburn, Joel (2004). Top R&B/Hip-Hop Singles: 1942-2004. Record Research. p. 413.
  7. ^ Whitburn, Joel (2004). Hot Dance/Disco: 1974-2003. Record Research. p. 181.
  8. ^ "New Releases: Singles" (PDF). Music Week. July 3, 1993. p. 19. Retrieved June 22, 2021.
  9. ^ Ryan, Gavin (2011). Australia's Music Charts 1988-2010. Mt. Martha, VIC, Australia: Moonlight Publishing.
  10. ^ a b "ARIA Top 50 Singles for 1993". ARIA. Retrieved November 28, 2019.
  11. ^ "Billboard: Single Reviews" (PDF). Billboard. Retrieved January 23, 2018.
  12. ^ "New Releases: Singles" (PDF). Music & Media. Vol. 10 no. 32. August 7, 1993. p. 7. Retrieved January 15, 2018.
  13. ^ Jones, Alan (July 3, 1993). "Market Preview: Mainstream - Singles" (PDF). Music Week. p. 22. Retrieved March 30, 2021.
  14. ^ NME.COM. "50 Worst Music Videos Ever". NME.COM.
  15. ^ "Australian-charts.com – Dannii Minogue – This Is It". ARIA Top 50 Singles. Retrieved June 22, 2021.
  16. ^ "New Releases: Singles" (PDF). Music & Media. Vol. 10 no. 32. August 7, 1993. p. 15. Retrieved January 14, 2018.
  17. ^ "Íslenski Listinn Topp 40 (02.09.1993–08.09.1993)". Dagblaðið Vísir (in Icelandic). September 2, 1993. p. 20. Retrieved February 4, 2018.
  18. ^ "The Irish Charts – Search Results – Dannii Minogue". Irish Singles Chart. Retrieved June 22, 2021.
  19. ^ "Official Singles Chart Top 100". Official Charts Company.
  20. ^ "Top 60 Dance Singles" (PDF). Music Week. July 17, 1993. p. 20. Retrieved April 9, 2021.
  21. ^ "Top 100 Singles 1993". Music Week. January 15, 1994. p. 24.