Clique (vodka)
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Type | Vodka |
---|---|
Manufacturer | Premier Innovations Group |
Country of origin | Latvia |
Introduced | 2010 in United States |
Related products | List of vodkas |
Website | www |
Clique is a brand of vodka. It is produced in Latvia and imported to the United States, where it is sold by Premier Innovations Group, a Pittsburgh-based company with headquarters in the Strip District.[1] Clique is a "mid-shelf vodka," with a target price of about $16 per bottle, as opposed to "premium" vodka, like Grey Goose.[1][2] This allows the brand to focus on targeting a relatively a younger demographic.[1]
The vodka was first sold in Pennsylvania in 2010; Tennessee in 2011; Ohio and West Virginia in 2012.[1] In May 2012, Premier Innovations Group reached a distribution deal with Total Wine & More to sell the vodka in 12 other states and Puerto Rico and India.[1]
It was the Silver Medal for Taste in the 2012 San Francisco World Spirits Competition.[1]
Known Clique sponsorships:
- WERA Motorcycle Racer Aaron Borello [1] Archived 2016-03-03 at the Wayback Machine
- Goldyard, an Atlanta-based music group [2]
External links
[edit]References
[edit]- "Clique Vodka". Voda Magazine. January 28, 2012. Archived from the original on 2012-06-22. Retrieved 2012-05-30.
- ^ a b c d e f Nixon, Alex (May 28, 2012). "Clique extends reach from Strip to new markets in U.S., India". Pittsburgh Tribune-Review. Retrieved 2012-05-30.
- ^ Speakman, Burton (May 1, 2012). "YSU grad expands vodka distribution". The Vindicator. Archived from the original on 2012-08-24. Retrieved 2012-05-30.