Lagos Traffic Radio

Lagos Traffic Radio
Broadcast areaLagos State
Frequency96.1 MHz
Programming
FormatHighway advisory radio
History
First air date
29 May 2012
Links
Websitetrafficradio961.ng

Lagos Traffic Radio is a radio station broadcasting on 96.1 FM in Lagos, Nigeria. The station broadcasts traffic information for the Lagos metropolitan area.

History[edit]

Lagos Traffic Radio began broadcasting on 29 May 2012 after being commissioned by Governor Babatunde Fashola.[1][2][3] Governor Babatunde Fashola opened the state's traffic radio station in an effort to alleviate bottlenecks on the city's highways.[4] It was conceived as a homegrown solution to reduce the metropolitan area's heavy road congestion and provide commuters with regular traffic updates.[5] Lagos Traffic Radio is the first highway advisory radio station of its kind in the country;[6] a second, National Traffic Radio on 107.1 FM for Abuja, was started by the Federal Road Safety Corps in November 2019.[7] At the Marketing Edge Awards night, Lagos Traffic Radio, 96.1 FM, was named the Innovative Traffic Radio Station of the Year 2021.[8]

Programming[edit]

Traffic information is provided by the Lagos State Traffic Management Authority (LASTMA) and Federal Road Safety Corps (FRSC).[5] Songs play between traffic reports.[6] In January 2019, the Lagos traffic radio started the broadcasting and analyzing travel information for other modes of transportation, including air, rail, and maritime shipping.[9] Lagos Traffic Radio is also known for broadcasting and explanation of Lagos traffic laws and doctrines guiding Lagos traffic users in English and Yoruba[6] and engages in public safety campaigns to reduce the incidence of driving under the influence.[10]

Lagos Traffic Radio also broadcasts some news and discussion programmes unrelated to traffic. In 2018, it added a ten-minute Yoruba programme about the administration of Governor Akinwunmi Ambode and a Saturday morning discussion show, "Talk Time", on local and regional issues.[11]

See also[edit]

References[edit]

  1. ^ Olabisi Atakiti, Ifeoluwa; Ogunwemimo, Fisayo. "THE ROLE OF LAGOS TRAFFIC RADIO IN EDUCATING ROAD USERS ON TRAFFIC MANAGEMENT IN LAGOS STATE, NIGERIA". International Journal of Current Research. Retrieved 27 May 2020 – via ResearchGate.
  2. ^ "Lagos launches Traffic Radio station, 96.1FM". Channels Television. Retrieved 16 March 2022.
  3. ^ "Lagos launches Traffic Radio station, 96.1FM". Channels Television. Retrieved 23 March 2022.
  4. ^ "Fashola inaugurates traffic radio for Lagos". Premium Times Nigeria. 29 May 2012. Retrieved 16 March 2022.
  5. ^ a b Musbau, Rasak (25 August 2019). "Understanding Lagos Traffic Radio". Vanguard. Retrieved 27 May 2020.
  6. ^ a b c "Jammed signals: Radio seeks to ease Lagos traffic". Arab News. AFP. 27 September 2012. Retrieved 27 May 2020.
  7. ^ "'This is FRSC's National Traffic Radio 107.1 FM'". The Sun. 28 January 2020. Retrieved 27 May 2020.
  8. ^ "Why Traffic Radio emerged innovative station, 2021 — MarketingvEdge boss". Vanguard News. 7 September 2021. Retrieved 22 February 2022.
  9. ^ "Lagos Traffic Radio Begins Update On Flight, Rail Schedules". The Pledge. 23 January 2019. Retrieved 27 May 2020.
  10. ^ "Lagos Traffic Radio Kicks off Second Annual "Don't Drink and Drive Road Show"". The Boss. 24 November 2018. Retrieved 27 May 2020.
  11. ^ "Lagos Traffic Radio set to introduce new programmes". Nigeria Galleria. 5 September 2018. Retrieved 27 May 2020.

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