Kappa (brand)
Company type | Private subsidiary |
---|---|
Industry | Sports equipment Textile |
Founded | 1978 |
Founder | Marco Boglione |
Headquarters | , |
Area served | Worldwide |
Key people |
|
Products | Clothing Footwear Sportswear |
Revenue | €284 million (2019)[1] |
Parent | BasicNet S.p.A. |
Website | kappa.com |
Kappa is an Italian sportswear brand founded in Turin, Piedmont, Italy[2] in 1978 by Marco Boglione, as a sportswear branch of the already existing "Robe di Kappa".[3]
History
[edit]Maglificio Calzificio Torinese (MCT) is a sock and underwear company from Turin established in 1916. It had a production problem with its Aquila brand in 1956. When the problem was fixed, all the new products were stamped with a K, standing for German Kontrolle. Sales surged and in 1967 the K line was formally called Kappa, the Greek letter for K.[4] [5]
See also
[edit]Excludes articles found in Category:Sportswear brands.
- Nordica (company)
- Playlife
- Legea
- Tecnica
- Mudflap girl – other iconic reclining silhouette
References
[edit]- ^ "BasicNet.com". www.basicnet.com. Retrieved 18 August 2018.
- ^ "Kappa USA". Kappa USA. Retrieved 18 August 2018.
- ^ "Brand Identity". www.basic.net. Retrieved 2021-04-30.
- ^ Gianluca Bolelli (2017-01-20). "Kappa lancia la nuova linea "Kappa Kontroll"".
- ^ "About: Kappa Australia".