Viaplay TV

Viaplay TV
CountryNetherlands
Broadcast areaNetherlands
HeadquartersAmsterdam, Netherlands
Programming
Picture format1080p HDTV
(downscaled to 16:9 576i for the SDTV feed)
Ownership
OwnerTalpa Network
ParentTalpa TV
Sister channelsSBS6
Net5
Veronica
History
Launched1 January 2015; 9 years ago (2015-01-01)
Former namesSBS9 (2015-2024)
Links
Websitewww.viaplay.com/nl
Availability
Streaming media
Ziggo GOZiggoGO.tv (Europe only)
KPN iTV OnlineWatch live (Europe only)

Viaplay TV is a Dutch commercial television channel owned by Talpa Network through Talpa TV. The channel was launched as SBS9 on 1 January 2015 at 12:00 CET with a movie marathon.[1][2] The channel can be received via all television providers in the Netherlands. Other channels of the group in the Netherlands are SBS6, Net5 and Veronica.

History

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SBS Broadcasting announced its plans for a launch of a fourth channel in the Netherlands already in 2009. On 22 August 2014, the company officially released its definite plans for a new channel targeting female viewers.[3] The channel got its name SBS9 on 27 September 2014. The launch date was set in January 2015.[4]

On 10 April 2017 Talpa Holding acquired a 67% stake from Sanoma Media Netherlands.[5]

On 2 April 2024, Viaplay Group announced a partnership with Talpa under which the channel will be renamed Viaplay TV effective 5 April. The channel will cross-promote the Viaplay streaming service by featuring broadcasts of selected sports properties from the service, such as Formula One, PDC darts, and Premier League football.[6]

Programming

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Mainly films and television series, at launch, every day of the week a different theme:[7]

  • Mondays: Various
  • Tuesdays: Comedy
  • Wednesdays: Action
  • Thursdays: Drama
  • Fridays: Family
  • Saturdays: Thriller
  • Sundays: Romance

References

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  1. ^ Kriek, Jarco (27 November 2014). "SBS9 trapt met filmmarathon af". TotaalTV (in Dutch). Archived from the original on 4 March 2016. Retrieved 2 January 2015.
  2. ^ Kriek, Jarco (27 November 2014). "SBS9 vanaf 1 januari bij M7, UPC en Ziggo in basispakket". TotaalTV (in Dutch). Archived from the original on 8 December 2014. Retrieved 4 December 2014.
  3. ^ Kriek, Jarco (22 August 2014). "Plannen voor vierde SBS-zender". TotaalTV (in Dutch). Archived from the original on 8 December 2014. Retrieved 4 December 2014.
  4. ^ Kriek, Jarco (27 September 2014). "SBS9 wordt vierde zender SBS Nederland". TotaalTV (in Dutch). Archived from the original on 6 December 2014. Retrieved 4 December 2014.
  5. ^ "Het is nu officieel: Sanoma verkoopt SBS aan Talpa". NOS (in Dutch). 10 April 2017. Retrieved 10 April 2017.
  6. ^ "Talpa Network's SBS9 channel to rebrand as Viaplay TV". Broadband TV News. 2 April 2024. Retrieved 3 April 2024.
  7. ^ Briel, Robert (28 November 2014). "SBS9 set for January 1 launch". BroadbandTVNews.
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