Curve (song)

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"Curve"
Promotional single by Gucci Mane featuring The Weeknd
from the album Mr. Davis
ReleasedSeptember 13, 2017
GenreTrap
Length2:41
Label
Songwriter(s)
Producer(s)
Music video
"Curve" on YouTube

"Curve" is a song by American rapper Gucci Mane featuring Canadian singer the Weeknd. Written alongside producers Nav and FrostADX, it was released on September 13, 2017 as a promotional single from Mane's eleventh studio album Mr. Davis (2017).

Background[edit]

Gucci Mane premiered the song on Beats 1 on September 13, 2017, as a promotional single for his album Mr. Davis. He told Zane Lowe, "I'm a huge fan and I respect the Weeknd and whole team of XO. We exchanged numbers and started build a rapport with each other. And we were bouncing off records; I'll send him records, he'll send me beats. And then one day he sent me this record that NAV produced. It was like an early birthday gift or Christmas present."[1]

Composition[edit]

The song has been described as "hypnotic"[2] and is about the artists' "playboy lifestyles".[3] The Weeknd performs the first verse and chorus, singing about charming women and briefly spending time with them "before curving with no mercy".[4] Gucci Mane raps about his high reputation enthralling women in the second verse.[2][4]

Music video[edit]

The official music video premiered on GQ on November 10, 2017.[5] Directed by David Helman,[6] the video is in black-and-white and sees Gucci Mane and The Weeknd in a grim alley. Throughout the video, the camera angle slowly twists and turns, revealing multiple clones of the artists singing and dancing.[5][7]

Charts[edit]

Chart (2017) Peak
position
Australia (ARIA)[8] 93
Canada (Canadian Hot 100)[9] 40
UK Singles (OCC)[10] 78
US Billboard Hot 100[11] 67
US Hot R&B/Hip-Hop Songs (Billboard)[12] 28

Certifications[edit]

Region Certification Certified units/sales
United States (RIAA)[13] Platinum 1,000,000‡

‡ Sales+streaming figures based on certification alone.

References[edit]

  1. ^ Ortiz, Edwin (September 13, 2017). "Gucci Mane Links Up With the Weeknd for New Song "Curve"". Complex.
  2. ^ a b Lamarre, Carl (2017-09-13). "Listen to Gucci Mane & The Weeknd Kill Every Groupie's Dream on 'Curve'". Billboard.
  3. ^ Fresh, Mikey (2017-09-13). "Gucci Mane Releases His Biggest Single To Date, "Curve" (Feat. The Weeknd)". Vibe.
  4. ^ a b Findlay, Mitch (2017-09-13). "Gucci Mane & The Weeknd Shine On "Curve"". HotNewHipHop.
  5. ^ a b Carley, Brennan (2017-11-10). "Gucci Mane and the Weeknd Own the Night in Their New "Curve" Video". GQ.
  6. ^ Rettig, James (2017-11-10). "Gucci Mane – "Curve" Video (Feat. The Weeknd)". Stereogum.
  7. ^ India, Lindsey (November 10, 2017). "Gucci Mane and The Weeknd Release Trippy New Curve Video - XXL". XXL.
  8. ^ "ARIA Chart Watch #439". auspOp. September 23, 2017. Archived from the original on March 27, 2020. Retrieved March 18, 2022.
  9. ^ "Gucci Mane Chart History (Canadian Hot 100)". Billboard.
  10. ^ "Official Singles Chart Top 100". Official Charts Company.
  11. ^ "Gucci Mane Chart History (Hot 100)". Billboard.
  12. ^ "Gucci Mane Chart History (Hot R&B/Hip-Hop Songs)". Billboard.
  13. ^ "American single certifications – Gucci Mane – Curve". Recording Industry Association of America. June 24, 2021.
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